Linked In Learning offers a range of tutorials on marketing and communications in business.

(click on image to enlarge)

Here are a few strategies for finding information on marketing, communications, integrated marketing communications, and similar terms. 

• Type in your specific company name.
• Type in a competitor's name to gather information you might apply to your company's marketing strategy.
• Type in the industry AND trends. Apply that information to your company.
• Type in specific marketing strategies, such as social media, direct sales, etc. 
• Try Subject Terms you see in the databases!

Possible Subject Terms: INTEGRATED marketing; MARKETING; ADVERTISING; ADVERTISING agencies; STRATEGIC alliances (Business); MARKETING planning; Outdoor Advertising; Other Services Related to Advertising; Advertising Agencies; Marketing Consulting Services; MARKETING strategy; SALES promotion; MARKETING; planning; BUSINESS referrals; SALES prospecting; Marketing Consulting Services; integrated marketing