BUS 335: Integrated Marketing Communications

This guide is designed to support marketing and communications projects in business

Why Cite Sources?

Why Cite Sources?

Avoid Plagiarizing: You must cite any direct quotation, summary, or paraphrase of any idea or fact from your research. Citing sources is giving credit to the original author and publication where you found the information. Not citing sources is plagiarism and you may be subject to academic discipline.

Lend Authority to Your Paper: By referencing the work of scholars, professionals, and individuals with lived experiences around a topic, you demonstrate that your own research is based on solid, reliable information and that you are capable of critical thinking by being able to synthesize that research into your own.

Provide a Path: By citing sources, you provide the information that readers of your essay or presentation need in order to locate the same sources that you did.

Acknowledge Other's Work: Part of your research is built upon the research of other people. In the scholarship tradition in the United States, it is considered respectful and fair to give them credit for their hard work (just as you might hope someone would give you credit if they were quoting your own work!)

APA Citation Style (7th Edition)

APA Citation Style

APA (American Psychological Association) Style is used in Social Science disciplines, like Psychology and Education. Always consult your assignment or ask your instructor for the correct citation style to use

Source: "Introduction to Citation Styles: APA 7th ed." by CSUDH Library, is licensed under a Standard YouTube License.

Learn the basic conventions of citing sources in-text and in a reference list using the American Psychological Association (APA) Style, 7th edition.

APA Citations

What are Citations?

Citation Basics

Review the list and image below, which both outline how the in-text citation in your essay connects to the larger reference page of your work. 

(click on image to enlarge)

An image of how an in-text citation goes hand in hand with a reference list

(click on image to enlarge)

  1. Place in-text citations in the body of the paper to acknowledge the source of your information.  This is meant to be a shortened version of the full citation that appears on the final page of your paper.
  2. Place full citations for all your sources on the last page entitled References or Works Cited (different citation styles require different titles).  Full citations are meant to provide readers with enough information so that they can locate the source themselves.
  3. APA or MLA are citation styles.  Each has different guidelines for how source information (author, title, year...etc.) should be formatted and punctuated for both in-text citations and for the References or Works Cited pages
Consult a guide for the specific citation style you are using:

Quick Guide - APA

Quick Guide - APA Citation Style

Automatic Citation Generator

NoodleTools

Access online tutorials using the links below: